Is your CPA’s payroll referral leaving your trucking company with payroll stress and unresolved issues?
Why would a trusted advisor recommend a payroll provider that doesn’t understand your industry? Could it be that their recommendation is more about lining their own pockets than serving your needs?
But there’s a better option. In this article, we’ll uncover the truth behind these referrals, reveal why these payroll providers fall short, and show you a solution designed specifically for trucking companies like yours.
Why CPAs Rely on Big-Box Payroll Providers Like ADP and Paychex
CPAs are supposed to be trusted business advisors. They’re hired to help trucking companies manage their finances, reduce taxes, and grow their businesses. But here’s something many trucking companies don’t know: there’s no payroll section in the CPA exam.
That means most CPAs don’t have specialized training in payroll. Instead, they rely on big-box providers like ADP and Paychex. And why wouldn’t they? These companies make it worth their while.
The Hidden Rewards CPAs Get for Payroll Referrals
Big-box payroll providers like ADP and Paychex offer CPAs generous rewards for client referrals. This isn’t speculation—it’s information sourced directly from their websites.
Here’s how the payouts work:
- ADP:
- 10% revenue share on the first year of payroll processing.
- $800 for referring clients to HR and PEO services
- $400 for referring clients to ASO/Major Accounts
- Paychex:
- $200–$500 per referral for the first three clients
- A free year of payroll services (worth up to $2,500) for the fourth referral
These financial incentives aren’t designed to benefit trucking companies—they’re designed to benefit the CPA. The goal is to grow the ADP and Paychex client base, even if their services aren’t the right fit for your trucking business. When CPAs accept these rewards, they’re prioritizing their own profits over your success.
Why ADP and Paychex Fall Short for Trucking Companies
ADP and Paychex are solid choices for many regular, run-of-the-mill businesses. Their software and systems are designed to handle basic payroll needs efficiently. But here’s the catch: their software was never intended to support the complexities of the trucking industry.
Trucking payroll isn’t like payroll in other industries. It involves unique pay structures like mileage pay and per diem. Unfortunately, ADP and Paychex fall short of meeting these needs.
Here’s why:
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One-Size-Fits-All Systems
Their systems are built for general businesses, not trucking. They can’t handle the specialized pay structures trucking companies rely on, leading to constant errors and frustrations. -
Lack of Support
When a trucking company faces a payroll issue, the last thing they want is a chatbot or a call center with no trucking experience. Trucking businesses need real human support from people who understand their industry. -
No Industry Expertise
ADP and Paychex have no meaningful connections to the trucking industry. They lack the knowledge and tools to address the unique challenges your company faces, leaving you without the support you need to succeed.
For regular businesses, ADP and Paychex might get the job done. But trucking companies deserve more than a cookie-cutter approach—they need a payroll solution built specifically for their industry.
How Generic Payroll Solutions Hurt Trucking Companies
When CPAs prioritize commissions over client success, trucking companies pay the price—not just in time and money but also in trust and peace of mind.
And let’s be honest—it’s not just frustrating; it’s infuriating. At Superior Trucking Payroll Service, we’re on a mission to help trucking families thrive. It makes us angry to see hardworking trucking companies misled by referrals from trusted advisors who should have their best interests at heart.
These referrals don’t just fail to help; they actively create more stress. Big-box providers like ADP and Paychex aren’t built for the trucking industry. They leave owners and managers tangled in payroll errors and angry drivers. It’s an insult to the trust trucking companies place in their CPAs.
But you don’t have to settle for this. There is a solution—and it’s us.
Why Superior Trucking Payroll Service Works for Trucking Companies
At Superior Trucking Payroll Service, we do things differently. Our experience in the trucking industry drives our strong stance against one-size-fits-all payroll solutions.
Here’s how:
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No Paid Referrals
We don’t pay for referrals. This means the people recommending us are doing so because they believe in our service, not because of a payout. -
Tailored Solutions for Trucking
Our system is designed specifically for trucking payroll, handling mileage pay, per diem, and more. We also integrate with most TMS software to make your life easier. -
Real Human Support
Our team of real people is here to answer your questions, fix issues, and make payroll stress-free. -
Industry Expertise and Connections
With years of experience and strong ties to the trucking industry, we know how to handle the unique challenges your business faces. Our network and understanding of the industry allow us to provide solutions that go beyond payroll.
We don’t just offer a better way—we’re passionate about fixing what’s broken. Our founder, a former CFO for a trucking company, saw firsthand how big-box payroll providers fail this industry. That’s why we built a service specifically for trucking—to eliminate the frustration and give trucking companies the support they deserve.
It boils down to this: We care about trucking families. You’re not just another client to us; you’re part of a community we’re proud to serve.
What Trucking Companies Deserve from a Payroll Partner
Managing payroll shouldn’t leave you stressed, frustrated, or feeling let down by your CPA’s advice. Many trucking companies have trusted referrals to big-box providers like ADP and Paychex in the past, only to face mistakes, poor support, and wasted time.
But you don’t have to deal with that anymore. Superior Trucking Payroll Service is here to help. Our payroll system is built for trucking companies like yours. We know the challenges you face because we’ve been in your shoes, and we’re here to make payroll easier.
Imagine a future where your payroll runs smoothly, your drivers are paid correctly, and you can focus on growing your business. That’s what we want for you.
Ready to take the next step? Learn more about why trucking companies trust us or contact Superior Trucking Payroll Service today and let us help take the stress out of payroll.
Written by Melisa Bush
With over 15 years of experience in the trucking industry, Melisa is well-versed in the complexities of trucking payroll and adept at navigating special circumstances. Before joining Superior Trucking Payroll Service, Melisa worked at a trucking company, where she managed driver miles and expenses for a fleet of 50 trucks. This hands-on experience gives her unique insight into the challenges our clients face when preparing their payroll data.
Melisa’s top priority is customer service. She strives to treat each client as an individual with genuine needs, rather than just another number in the system. Her goal is to alleviate the burdens of our clients and make their daily operations smoother.